Casa Milana Unveils Innovative Collections at Milan Design Week
Casa Milana, a creative design studio led by Gabriella Campagna and Mario Milana, is making waves at this year's Milan Design Week. They are presenting an exciting new collection that seamlessly blends functionality with artistic flair. Their showcase includes a bespoke rug collection, 'Unione', developed in collaboration with Beni and inspired by the terrazzo floors of their Milanese home, as well as a captivating line of glass drinking vessels, 'Madre de Agua', crafted with Laguna~B. These new offerings, alongside Mario Milana's latest furniture designs like the Frequenza shelving system and the flexible Vertebra chair, highlight the studio's commitment to thoughtful design and the celebration of artisanal craftsmanship. The couple's relocation to Milan from New York City fostered closer ties with local artisans, enabling them to explore new materials and expand their creative vision.
This year's Milan Design Week provides a platform for Casa Milana to unveil its expanded product range, embodying their philosophy of convivial and playful yet supremely functional design. The studio's commitment to quality is evident in their collaborations, particularly the 'Unione' rug collection, which draws inspiration from the unique terrazzo patterns found in their historic 1920s residence in Brera. Furthermore, the 'Madre de Agua' glassware collection exemplifies a ritualistic approach to everyday objects, with each piece thoughtfully designed to encourage a deeper connection with daily routines. These new collections, combined with Milana's individual furniture pieces, reflect a culmination of their journey and their deep appreciation for craftsmanship, community, and the relaxed pace of Italian life, offering a refreshing perspective on contemporary design.
The "Unione" Rug Collection: A Homage to Milanese Terrazzo
The "Unione" rug collection, a collaboration between Casa Milana and Beni, draws inspiration from the distinctive terrazzo flooring found in Mario and Gabriella Milana's Milanese home. This collection is a testament to transforming the hard, fixed, and architectural elements of terrazzo into soft, warm, and dynamic textiles. Each rug is handwoven in Morocco, connecting the design's Italian origins with Moroccan artisanal traditions, as terrazzo is a motif prevalent in both cultures. The name "Unione" itself signifies the coming together of disparate elements to create something precious, mirroring the terrazzo-making process. This collection not only serves as floor coverings but also as decorative tapestries, adding depth and texture to interior spaces.
The collaborative process between Casa Milana and Beni was born out of a shared appreciation for thoughtful design and genuine connection, first sparked during a previous Design Week breakfast. Beni's co-founders, Robert Wright and Tiberio Lobo Navia, were inspired by Casa Milana's ability to create an intimate and personal atmosphere amidst the frenetic energy of Salone del Mobile. This personal rapport translated into a deeply meaningful design process for the "Unione" collection. The rugs are meticulously crafted to echo the intricate patterns and visual fluidity of terrazzo, showcasing a harmonious blend of Italian design aesthetics and Moroccan weaving expertise. This collection redefines the traditional rug, elevating it to an art form that enriches the living experience and reflects the Milanas' personal style and commitment to enduring beauty.
"Madre de Agua" Glassware and Innovative Furniture Designs
The "Madre de Agua" glassware collection, developed with Venetian brand Laguna~B, embodies a ritualistic approach to drinking. Each glass features a removable wooden base, designed to encourage a mindful interaction with the object. This collection delves into the deeper meaning of everyday rituals, creating a subtle, almost maternal connection between the user and the vessel, symbolizing respect for life and creation. In addition to this thoughtful glassware, Mario Milana is introducing new furniture pieces during Salone del Mobile. These include an oxidized iron table that appears akin to wood, dining versions of his ergonomic Vertebra chair, and the Frequenza shelving system, which reimagines classic library designs with its flexible, modular structure built without nails or screws, emphasizing user interaction and adaptability.
The "Madre de Agua" collection is a profound exploration of the relationship between form, function, and emotional connection. Milana's design philosophy for the glassware centers on the idea of a personal ritual, where the three-part construction (body, base, and cap) and the subtle "nipple" connection between glass and wood create a unique tactile experience. Complementing this, Milana's new furniture designs showcase his versatility and innovative spirit. The Velum oxidized iron table, with its brass detailing, highlights his mastery of materials and his ability to imbue industrial elements with a grounding, artistic presence. The Frequenza shelving system pays homage to mid-century library designs, offering a modular and reconfigurable solution for modern living. Finally, the dining iteration of the Vertebra chair, with its signature flexible backrests, exemplifies Milana's commitment to ergonomic comfort without compromising on distinctive aesthetics. These diverse offerings demonstrate Casa Milana's holistic approach to design, where every piece tells a story of craftsmanship, innovation, and a deep appreciation for the human experience.
